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MicroInfluencer

Creator marketing platform

A creator marketing platform for always-on programs

MicroInfluencer is a creator marketing platform for always-on programs: it keeps a roster of recurring micro creators, gives each one an affiliate code and link, stores content with usage rights, runs monthly payouts and shows revenue and ROI for every creator.

  • A recurring roster instead of one-off campaigns
  • Affiliate codes, links and commission per creator
  • Monthly payouts and ROI by creator in one report
Food creator photographing a plated dish from above in a home kitchen

Programs, not posts

The best creators are the ones you keep booking

One post rarely changes a brand. What changes it is the same trusted creator mentioning your product month after month, to an audience that keeps buying. The brands that win with creators run programs: a roster of people who post regularly, earn commission on what they sell and get a reason to stay.

A creator marketing platform should make that easy. MicroInfluencer keeps every creator, agreement, code, post and payout in one record. You see who posted this month, what they sold, what they cost and whether their audience still responds. The creators who perform get rebooked with one click, and the ones who fade drop off the roster without awkward spreadsheets.

Every relationship lives in the influencer CRM, with notes, rates, past agreements and results, so a new team member can pick up a program on day one.

Two team members packing gifting boxes with products and handwritten cards
Recurring creators receive new products every month and post on a schedule.

Program view

Every creator in the program, month by month

The roster shows retainer, commission rate, posts this month and attributed revenue, so the monthly review takes minutes.

Always-on roster Example
Payouts ready
Creator Posts Revenue Next month
@sample.home01 4 $3,980 Rebook
@sample.home02 3 $2,610 Rebook
@sample.home03 2 $1,140 Rebook
@sample.home04 1 $210 Review
@sample.home06 0 $0 Pause
Always-on roster

The building blocks

What an always-on creator program needs

Recurring creators

Rebook a creator into next month with the same terms, code and link, or adjust the retainer when results change.

Affiliate codes and links

Each creator keeps a unique discount code and tracked link for the life of the program, so attribution never resets.

Content rights

Agreements record usage rights per channel and duration. The library flags content that can run as an ad.

Product drops

Ship new products to the whole roster at once. Creators confirm their address and you see delivery per person.

Monthly payouts

Retainers and commission are totalled per period. Approve the list once and every creator is paid.

ROI by creator

Revenue, cost per sale and ROAS per creator per month, so you know who earns a bigger retainer.

Campaigns or programs

When to run a campaign and when to run a program

One-off campaign compared with an always-on program
One-off campaign Always-on program
Goal Launch, season or new country Steady sales every month
Creator count Many creators, one time A smaller roster that repeats
Typical pay Fixed fee on approval Commission or retainer plus commission
What you learn Which creators to keep How each creator trends over time
Best tool Campaign board and Autopilot Roster, CRM and monthly payouts

Most programs start as a campaign. Run one, keep the creators at the top of the ROI ranking and move them to the roster. For stores, Shopify influencer marketing explains how orders sync per creator.

Growth is 199 USD a month billed yearly and includes store sync, the ROI ranking and the CRM. Compare plans.

FAQ

Creator marketing platform questions

Software that runs an ongoing relationship with many creators: finding them, agreeing terms, tracking content and sales, and paying them on a schedule. MicroInfluencer focuses on micro creators and measures each one by attributed revenue.

A campaign has a start and an end. An always-on program keeps the best creators posting every month, usually on commission or a monthly retainer, with the same code and link. The platform tracks each month separately so you can compare creators over time.

Yes, when the agreement grants usage rights. Each agreement records which channels and for how long. The content library shows the rights next to every post and video, so your team knows what can run as an ad.

At the end of each period the platform totals retainers and commission on attributed orders for every creator. You review the list, approve it, and payouts go to each creator account. The platform fee is 10, 7 or 5 percent of payouts by plan.

Growth is built for it, with 5 active campaigns of up to 75 creators each, store order sync, the ROI ranking and the influencer CRM, at 199 USD a month billed yearly. Agency adds 10 brand workspaces, roles, SSO and white-label reports.

Build a creator program that runs every month

Describe what you sell and see the micro creators who fit your audience before you sign up.

Find My Creators
Find My Creators