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MicroInfluencer

Influencer outreach

The influencer outreach tool that gets replies

An influencer outreach tool sends personalised messages to creators, follows up when they do not answer and keeps every reply in one place. MicroInfluencer runs outreach sequences to micro influencers, collects replies and offers in a shared inbox and honours every opt-out automatically.

  • Personalised sequences with timed follow-ups
  • One inbox for replies, questions and counter offers
  • One-click unsubscribe in every message
Marketer writing messages to creators on a laptop at a cafe

The reply problem

Why most creator outreach never gets an answer

Micro creators get pitched every week. The messages that fail look the same: a generic compliment, a vague offer, no product details and no follow-up. The ones that work mention a real post, say exactly what the creator gets and make the next step obvious.

Writing that by hand for fifty creators takes a full day. Chasing the silent ones takes another. MicroInfluencer turns it into a sequence. You write the structure once, personal fields fill in the creator name, platform and a recent post, and follow-ups go out on the days you choose.

When someone answers, the sequence stops for that creator. Nobody receives a reminder after they already said yes. If you still need a shortlist, start by learning how to find micro influencers whose audience matches your buyers.

Outreach inbox Example
  • @sample.skincare01

    Love the serum, my rate for one Reel is $180

    Replied
  • @sample.beauty01

    Could do 2 stories plus 1 post for $240

    Counter offer
  • @sample.fitness01

    Day 6 of sequence, opened twice

    Follow-up 2 sent
  • @sample.beauty03

    Day 2 of sequence

    Opened
  • @sample.skincare09

    Added to suppression list

    Unsubscribed
Outreach inbox

How a sequence runs

Four steps from shortlist to signed creator

  1. 01

    Pick creators

    Add creators from search or a saved list. Contact details come from opted-in creator profiles and official platform data.

  2. 02

    Write once

    Build a short sequence with personal fields. AI drafts a first line from each creator's recent posts.

  3. 03

    Send and follow up

    Messages go out on a schedule you control. Follow-ups stop the moment a creator replies or opts out.

  4. 04

    Close in the inbox

    Reply, counter, agree a rate and send the agreement without leaving the thread.

Sequence builder

Follow-ups that feel personal, timed by you

A good sequence is short. One clear offer, one reminder with a new detail, one last note. The builder shows open and reply rates per step, so you can see which message earns the answer.

Sequence Example
Sequence steps with results
Step Sends on Sent Opened Replied
Intro with offer Day 0 42 31 9
Follow-up with product photo Day 3 33 22 6
Last note, deadline Day 7 27 15 4
Sequence

Personal fields are filled from the creator profile: first name, platform, follower band, niche and the post you want to mention. If a field is missing, the message falls back to a line you wrote, so nobody receives an empty placeholder.

You choose the delay between steps and can pause a whole sequence or a single creator at any time, such as when stock runs low or a launch date moves.

Every reply is linked to the creator record, so the history survives the campaign. That is where an influencer CRM takes over and keeps notes, rates and past results for the next booking.

Respectful by design

Outreach that protects your sender reputation

Unsubscribe

1 click

In every message, no login needed

Opt-outs honoured

All workspaces

Suppression applies platform-wide

Contacts on Growth

800 / mo

150 on Starter, 3,000 on Agency

Creators who say no stay off every list. That keeps complaint rates low, keeps your messages out of spam folders and keeps the creator community willing to read the next brand that writes. Creators can also correct or remove their data on the creator data page.

Checklist

What a reply-worthy first message includes

  • A specific reason you picked this creator, tied to a real post
  • What they receive, in plain numbers: product, fee or both
  • What you ask for, such as one Reel and two stories
  • A deadline that gives them at least two weeks
  • One question that is easy to answer, like a rate or a yes

Write these five points into your first step once and every creator in the sequence receives a message that answers their real questions: what, how much and by when.

On Growth and Agency, the AI campaign Autopilot can run outreach for you inside your budget and contact limits, then hand you a shortlist of creators who already said yes.

FAQ

Influencer outreach tool questions

It replaces copy and paste emails. You pick creators, write one sequence with personal fields, and the tool sends the first message and the follow-ups on schedule, stops when someone replies and puts every answer in one inbox.

Starter includes 150 contacts a month, Growth 800 and Agency 3,000. A contact is one creator reached in a sequence, however many follow-ups that sequence sends. AI message drafts are 100, 1,000 and 5,000 a month by plan.

Every message carries a one-click unsubscribe. When a creator opts out, the address joins a suppression list that applies across every workspace on the platform, so nobody can contact them again through MicroInfluencer.

Yes. AI drafts use the creator profile, recent posts and your brief to write a first line that sounds human. You can edit any draft before it goes out, or approve a template once and let the sequence run.

The reply lands in the inbox next to the creator profile and your budget for that campaign. On Growth and Agency you can set guardrails so negotiation stays inside the ceiling you chose, then send an e-sign agreement from the same thread.

Start conversations with creators who fit your product

Describe what you sell and where. See matching micro creators, then reach them in a few clicks.

Find My Creators
Find My Creators